Communication and Image Unit

The Academic Marketing Area is responsible for promoting the image and disseminating information about ULisboa's educational offerings and activities to school audiences, both nationally and internationally.

The journey to higher education is complex and involves several stages of research, evaluation and emotional involvement. For applicants and their families, choosing an educational institution is a decision that balances academic aspirations, career goals, entry requirements and personal preferences.

• Organising visits to secondary schools

• Participating in national and international education fairs

• Holding information sessions and themed workshops

• Distributing physical and digital promotional materials

• Following up on contacts made after events with school principals and parents

The Science Communication Office's mission is to bring science closer to society by promoting public understanding of the research carried out at the Faculty.

We work to bring science closer to different groups in society through public engagement initiatives. We maintain close links with science communicators from research units and scientific dissemination partners.

• Development of public engagement initiatives based on scientific research

• Establishment of partnerships with scientific dissemination institutions and agents

• Support for the science communicators community

• Planning and execution of scientific events

• Training and capacity building for researchers in communication with the public

• Promotion of scientific literacy in schools and educational communities

• Contact the Press Office before promoting the dissemination of topics, projects, and initiatives

• Contact or, at least, notify the Communication and Image Service when the media requests information, comments, or opinions

• Reject leaks of confidential information or information protected by privacy legislation

• Refuse comments that are not within the respective area of expertise

• Respect for freedom of the press

• Privacy and non-disclosure of requests, orders and operational or ancillary data from journalists and content producers

• Respect for the application of the journalist's code of ethics, press law or author's code in relations with accredited professionals

• Non-discrimination of professionals or media outlets based on editorial orientation, ideology, subject specialisation, news history, geographical or cultural origin, or personal differences and sympathies

• Whenever operational contingencies or previously established institutional communication strategies are not involved, institutional responses, reports and other media work follow the order of arrival, regardless of the media outlet or professional

• CIÊNCIAS follows humanistic principles of non-discrimination based on ideology, editorial stance, religious beliefs, ethnic and geographical origin, or sexual orientation

• Defence of scientific freedom, without losing sight of educational purposes, the well-being and preservation of the community and the ecosystem